Case Study: Traverse Legal Does Battle with a Billion Dollar Media Company, Wins Arbitration & Negotiates a Favorable Resolution on Behalf of Kirsty.com.
|Kirsty.com is One Of the Top On-Line Communities For Women on the Internet. Kirsty faced trademark infringement issues asserted by a Billion Dollar media giant, placing their very existence in jeopardy. Against the odds, Traverse Legal won the initial arbitration and thus was able to negotiate a favorable resolution from a point of leverage.|
|Gabrielle Blair, Co-Founder Kirtsy.com||"I called all three of the top three [law firms]... But, Traverse Legal got back the fastest and was by far the most helpful."|
|"This was a fantastic communication company ...We really understood the whole time what was happening and felt like we could call at any time and get someone on the phone that could walk us through any questions or ideas that we had."|
|"From the first phone call and the first contact, had great response from Traverse Legal ... where I never felt like they were hurrying me off a phone call or skimping on e-mail communication. They truly were accessible ..."
|"I loved how they didn’t bill by the hour. How I could get an exact price on what this project was going to cost, because as a start-up you’re budgeting .. we really needed to know what the cost would be up-front."|
DAMIEN ALLEN: Good morning and welcome to Traverse Legal Radio. My name is Damien Allen and today we have in the studio, via the telephone, Gabrielle Blair of Kirtsy.com. How are you doing this morning Gabrielle?