A cease and desist letter alleging trademark infringement can ruin your day: Who would think that a child's birthday party could incite a threat of trademark infringement by a large company? Because costum shops regularly send trademark protected characters to parties, it is easy to understand why a registered trademark holder might get upset if permission or license is not obtained first. Costum shops which use trademark protected characters need to be careful or take a significant risk of receiving a cease and desist trademark letter. Make sure you get a license first.
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