Starting a tech company can be a costly venture, but copying another’s Terms of Service or Terms of Use agreement can be even costlier. Not only can a company be liable for copyright infringement for copying a Terms of Service or Terms of Use agreement, but using a standard form agreement can lead to extremely complex legal problems down the road. Terms of Service (ToS) and Terms of Use (ToU) agreements are a company’s main line of defense against third-party liability for vicarious or contributory infringement of copyrights or trademarks, and for defining the general contractual relationship between service provider and user.
A company can easily account for the cost of a Terms of Service or Terms of Use agreement during its startup by retaining an attorney that uses flat-rate billing. This allows a company to know exactly what it is getting itself into, and to perform a cost-benefit analysis of the cost, both in time and money, of going forward without a custom ToS or ToU agreement. Though §230 of the Communications Decency Act protects “interactive computer services” from vicarious liability for defamation, §230(e)(2) states that these providers are not exempt from liability for intellectual property infringement. Therefore, tech startups could find themselves facing vicarious or contributory liability for trademark or copyright infringement simply because they failed to set up an adequate ToS/ToU agreement or Digital Millennium Copyright Act takedown procedure.
Defining customized Terms of Use/Terms of Service, clickwrap, or browsewrap agreements tailored to your specific business model is one of the most important steps you can take to protect your business’s future. Failing to take this simple step at the beginning can result in exorbitant costs in litigation down the road, so it is important to contact a Terms of Service attorney intimately familiar with protecting your rights online.
Copying the terms of service agreement from another website is typically a bad idea. The same goes for copying privacy agreements or terms of use. Your business model requires a very specific type of website agreement that matches your information and service offering, controls your overall risk and sets forth the primary terms between you and your website visitors. you will be happy to spend a little bit of money on your website agreements day in order to avoid a big headache tomorrow. Don't copy a website agreement or you could be liable for copyright infringement.
Posted by: Enrico Schaefer | June 12, 2012 at 12:30 PM