Trademark Owners Beware: new domain extensions (gTLDs) pose new infringement risks.

Domain Name Trademark Infringement Alert: 

As internet lawyers, we understand how on-line / internet infringement affects trademark right owners across the world wide web. Each time a new domain extension is launched, new opportunities for trademark domain infringement arise. As .xxx comes closer to launch, you need to understand how to protect your trade mark in the pornography space.

The firm behind the .XXX domain launch, which is set for September 2011, ICM Registry, has developed a pre-launch Rights Protection Mechanism (RPM) during the launch period for trademark holders.  This will allow trademark rights owners to protect their trademarks by opting-out of the registration of their trademarked names at the .XXX registry. The opt-out effectively blocks names from being registered.  There is a one-time fee for this services and is only available for rights owners.  The opt-out period is during the pre-launch or sunrise periods. Contact one of our internet law attorneys for more information on how to protect your trademark rights.