Trademarks, Copyrights, Defamation & Contracts in a Virtual World

We just finished a very interesting presentation titled "Trademarks in Virtual Worlds."

Explore the challenges facing brand owners in virtual worlds like Second Life, where real world trademarks and other intellectual property are regularly used - both with and without authorization. The panel will address trademark and other fascinating issues affecting businesses that arise in virtual world environments. Whether or not you own an avatar, this session will be of interest.

Full Coverage at the INTA Annual Meeting and Conference Brought to You by Traverselegal.com

Our trademark attorneys are all over the International Trademark Association’s (“INTA”) Annual Meeting and Conference in Seattle Washington.  We will be providing resources and interviews from the most influential people on issues from global trademark protection, online brand protection,  Madrid Protocol issues, and challenges faced by trademark holders in this new age.

Click HERE for full coverage from Seattle Washington, including radio interviews, video feeds and live coverage from the “Meet the Bloggers” Conference sponsored by the Seattle Trademark Lawyer and his firm Graham & Dunn.  

Google's International Keyword Advertising Trademark Policy Change

In the past, Google has blocked people from bidding on trademarks and keyword triggers in many foreign countries.  In the United States, it simply blocks the use of the trademark term in the header of the ad text itself. 

Now, Eric Goldman reports in his Technology and Marketing Blog that Google has liberalized its trademark policy in 190 countries to conform with the policies in the US, Canada, Ireland and the United Kingdom.  Google will no longer block the sales of trademarked keywords. Notorious litigation hot-spot France remains on the list of places where Google will block trademarked keyword sales.

Google Sued For Trademark Infrigement Over Android

As reported on thedomains.com blog, Google is being sued for trademark infringement over the term Android.  Here is the full article concerning the lawsuit: