Internet defamation attorneys Brian A. Hall and Enrico Schaefer of Traverse Legal, PLC discuss what doctors, lawyers and other professionals should do if someone says or posts something derogatory about them or their business online.
1. Defamation against Doctors and other professionals is rampant. There is a balance between having a thick skin and protecting you on-line reputation.
2. Blog posts, comments and doctor review web sites make posting false information as easy as hitting "submit"
3. A false statement of fact - internet defamation - can cost a doctor or physician big time. A professional's prime asset is their reputation.
4. Every doctor should be doing the following things to protect against internet libel and defamation.
a. Make sure you register domain names and social media vanity URLs incorporating the doctor's name, and variations.
b. Monitor the internet for problems. Top web sites and doctor rating sites for defamation on the internet include Yelp, ComplaintsBoard, RipOffReport, Google Places listing, DoctorScorecard.com, angieslist.com, ratemds.com, vitals.com, haelthgrades.com
c. Develop a strategy to deal with false allegations about physicians when problems arise. An internet lawyer knows how to deal with these problems, strategies for having content removed, posts deleted and potentially removed from the search engines such as Google Yahoo and Bing.